Whoopi Goldberg is a brazen and outspoken celebrity supporter of marijuana that’s written essays about her vape pen and gone on network television rants in support of medical marijuana.
The View cohost’s past stance hasn’t affected her standing with ABC, but Whoopi’s recently launched California medical marijuana brand for women’s menstrual cramps may signal the end her time with the show. According to a report from In Touch Weekly, the network isn’t so pleased about the Whoopi & Maya cannabis venture and thus may not renew her contract this summer.
An insider told the news outlet that
“The View is very strict about their talent not discussing their personal use of marijuana. Her contract is up in August, and it could be time for them to cut Whoopi loose.”
Whoopi’s tenure be an interesting situation to monitor. As legal marijuana becomes more commonplace and medical marijuana’s acceptance grow, the subject would seem like a logical one for shows like The View to cover.
Unfortunately, it appears that some suits in Hollywood still aren’t comfortable putting marijuana on any sort of pedestal in front of its talk show viewers.
Step aside Snoop and Chong cause there’s a new gal in the ganjapreneur game. The latest celebrity to launch her own cannabis line is none other than Whoopi Goldberg.
Geared towards women and their menstrual cycles, Golberg’s “Whoopi & Maya” California-based brand launched today. The goal of these products, clearly marketed towards women, is to alleviate symptoms derived from periods like cramps and nagging pain.
Additionally, the company isn’t just offering a few items, but instead appears to be going all in. The breadth of the company’s offerings is impressive and includes products like an Epson Salt-based Bath “SOAK”, a Cacao based edible “SAVOR”, an herb and oil based “RUB”, and an alcohol-based “RELAX” tincture.
The company is offering both medicinal CBD and THC offerings and will be available in dispensaries all over California. While reviews and availability about Whoopi’s products are impending, the first look at the products, via USA Today, is enticing:
Modern, chic, and subtle, this is the type of marketing that wins over female consumers. In fact, those products look exactly like the kind of products you find in a Whole Foods or Sprouts.
While it’s too early to speculate on Whoopi’s green prospects, the initial reveal looks promising. Her partner, Maya Elisabeth of Om Edibles, has been in the California industry since 2008 and has received seven Cannabis Cup awards in her career.
Obviously, it also doesn’t hurt that Whoopi is one of the most universally beloved, admired, and respected women in the world. A public champion of cannabis for years and on The View, Whoopi’s endeavor clearly comes from the heart and appears equal parts capitalism and sentiment: a woman like Whoopi does not do this just to chase dollar signs. That ethos coupled with an appealing brand could make this a major player in California’s massive market.
However, “Whoopi & Maya” won’t be without resistance or company. Foria offers similar products and is an established brand that just released cannabis suppositories. Elsewhere, female celebrities like Roseanne Barr (a dispensary in Santa Ana) and Melissa Ethridge (an infused wine) have announced their planned cannabis endeavors.
But none of them stack up in grandeur or stature to the one and only Whoopi.
If you want to carry the brand in your shop or learn more about how you can “Soak, Savor, Rub & Relax…with Whoopi & Maya”, check out the company’s nice website.
There’s finally a medical marijuana dispensary coming geared towards a different kind of clientele: grandparents!
Roseanne Barr, the 63-year-old comedian from the 90s hit show Roseanne, will soon open a dispensary in Santa Ana, California aptly named “Roseanne’s Joint.” A medical marijuana patients herself, Roseanne suffers from a debilitating form of glaucoma that’s causing her to lose her eyesight.
She promises to sell “unique” marijuana strains and products like “pot-laced, chocolate-covered macadamia nuts” which sound delectable. Roseanne will also make “occasional appearances” at the dispensary which has not yet opened for business.
While the industry has seen plenty of recent collaborations between cannabis brands and celebrities like Snoop Dogg, Wiz Khalifa, Tommy Chong, and many more, it’s rare to see a female enter the sphere, and even rarer to see a senior citizen who’s also a female enter the the cannabis industry.
Roseanne joins Melissa Etheridge (who’s producing cannabis wine) as the second notable female to join the green rush. At this point, it would come as no surprise if other female icons that share a love for cannabis, like known activists Susan Sarandon or Whoopi Goldberg, soon follow suit.