The most recent report from the Department of Revenue revealed that March 2015 was another record breaking month for retail marijuana sales in Colorado.
In January, consumers purchased roughly $36.4 million of recreational cannabis from Colorado retail shops. In February, that number climbed to $39.1 million. Continuing the trend, reported recreational marijuana sales reached more than $42.7 million in March.
The data from the Department of Revenue mirrors the growing trend seen in medical marijuana as well. Medicinal pot sales totaled nearly $32 million in March, which was more than $2 million higher than sales in February. This number compares to the record set in February of 2014 when $36 million was sold.
The record-high sales for recreational marijuana in March come with an incredibly positive contribution to the community, as the excise tax placed on wholesale marijuana transfers brought in nearly $2.6 million for school construction capital.
In 2014, monthly taxes never topped $2 million, in Colorado nor anywhere else. Already this year, more than $7 million has been raised through the excise tax on recreational marijuana.
Mason Tvert, director of the Marijuana Policy Project and legalization advocate, says the record-high sales come as no surprise. He elaborated,
“Consumers are becoming more comfortable with a regulated market. They’re more familiar with it, and that’s reflected in their behavior.”
“For quite some time last year, no stores were open in many parts of the state, and we’ve seen these businesses open their doors and begin to establish themselves, and people are now aware of them. It’s becoming a more normal behavior.”
These sales figures reflect the ease of convenience for consumers, as they no longer need to find marijuana illegally but instead purchase it in regulated markets.